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Sophie Walton - Email Marketing Specialist
Sophie is a multi-disciplined marketer with 15 years of experience working within the space. She uses her broad range of marketing expertise to help brands and businesses increase visibility, attract their ideal target customers, and create high-converting campaigns across a range of predominantly digital marketing disciplines.
Having worked with several eCommerce brands throughout her career, Sophie understands what it takes to attract and retain customers to enable business stability and growth. With a particular passion for email marketing, her knowledge of the subject within this space allows the businesses she works with to tap into a channel with great potential.
Developing thought-out strategies, identifying where existing campaigns can be improved and developing plans of action to help businesses succeed on their email marketing journey is where Sophie’s true passion lies.
With proven results in several eCommerce sectors, including womenswear, haircare and health, Sophie’s expertise and knowledge regarding email strategy, campaigns, lead generation and database building, flow setups, and email deliverability make her a well-rounded email marketing professional.
Our services in this area include:
- Email marketing strategy
- Template design
- Campaign development and deployment
- Database building
- Email flows
- Deliverability
- A/B testing
- Reporting and optimisation